AI Powered TV Ad Server
Delivering better revenue with AdOpt
What's the Best Positioning for Your Customer's Advertising?
AdOpt is the ad server for linear inventory from Arvato Systems. Three pillars of functionality ensure the best possible placement of ad in order to increase revenue generation and also customer satisfaction.
Publishers and advertisers can define objectives such as "fill unsold inventory" (plotting), "maximize revenue" or "rating points", and can set and adjust flexible parameters for rights or business rules.
Finland’s Largest Private TV Broadcaster Optimizes Media Sales Processes
Your Benefits
Sales Growth
Create new revenue potential
Satisfaction
Improve customer satisfaction with individual booking preferences
Individual
Define individual booking rules and optimization objectives
Test in Advance
Review and analyze optimization scenarios with simulation and modelling
Efficiency
Save time with automatic and rapid spot placement
Integration
Use S4AdOpt with your existing sales and traffic systems
AdOpt fully met our stringent requirements and we are now in a great position to face the future.